Saturday, April 3, 2010

Weekend Notes

So I was clearing leaves out of the backyard yesterday—my suggestion of when to do this is never; my suggestion of how to get this done is don’t have leaves—and I saw something I thought was pretty neat: we had flowers that had pierced through the leaves, the leaves hugging the flower’s stem like a bib around the neck. It’s something pretty interesting that the flower, growing so slowly could puncture the surface of the leaf as opposed to simply tipping it over as it grew. Unfortunately this made the leaves that much more difficult to clear.

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I’m watching the Final Four, and nothing so far has changed my mind: I hate Duke, but they’re the best team in the Final Four. Anyway, another thing I hate: the announcers. Jim Nantz is sort of aggressively banal, and Clark Kellogg probably stays up alone at night to scribble folksy-sounding platitudes for the game (let’s call the ball the pumpkin!). There’s a certain demographic that probably is reassured by the team. That’s fine. I’d like to hear Gus Johnson and Jay Bilas talk to me about the game. (Well…not Bilas for a Duke game. But you understand my point.) Now, would it be so difficult for CBS to give me an alternate announcing choice? Shouldn’t there be a way of satisfying everyone here technologically? Given that a younger demographic probably enjoys Gus Johnson and would tune into his segmented feed, couldn’t you sell youth-oriented ads for that feed? I’m just asking; someone else can answer.

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Speaking of media manias, can we just all calm down about the iPad? I recognize it’ll be a big seller. I recognize that it might prove to be very important. But I don’t need multiple live blogging feeds (!) to talk to me about the updates on the things. When I wake up tomorrow, just tell me the end result.

This, by the way, supports a point that I wish people would recognize. A lot of people think that media obsessions are popular ones. The media tends to shrug its shoulders about the schlock it puts on TV—bad sitcoms, say, or gasbag political punditry droning on about the horserace—saying it’s what’s popular. But very few people I know are interested in minute-by-minute iPad updates, and I’d like to think I hang out with a technologically savvy bunch. So, media, don’t confuse your priorities with ours; the same with the media’s consumers.  

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